Technical Production Partner for Immersive Digital Experiences
Dagger Interactive delivers custom augmented reality apps, virtual reality experiences and training solutions, WebAR campaigns, and interactive installations for UK businesses and creative agencies. We transform ambitious creative concepts into production-ready technical solutions that engage audiences and deliver measurable results.
Augmented Reality Development
Our AR development services span mobile AR applications, marker-based AR experiences, and location-based augmented reality solutions. We build custom AR apps for iOS and Android using Unity and ARKit/ARCore, delivering product visualization tools, AR marketing campaigns, and interactive brand experiences that overlay digital content onto the physical world.
From retail product configurators to educational AR applications, we create augmented reality solutions that drive engagement and conversion. Our AR development expertise includes 3D model integration, spatial tracking, image recognition, and multi-user AR experiences.
Virtual Reality Experiences
Custom VR applications for brand activations, product visualisation, architectural walkthroughs, retail showrooms, and therapy tools. Unity-based development for Meta Quest, HTC Vive, and desktop—built around a clear business objective rather than technical novelty.
Explore VR services arrow_forwardVR Training & Simulation
Scenario-based VR training for workplace safety, equipment operation, emergency procedures, and technical skills across healthcare, manufacturing, logistics, and construction. Progress tracking, LMS integration, and analytics included as standard.
Explore VR training arrow_forwardWebAR Experiences
Browser-based augmented reality eliminates app downloads, making AR accessible to wider audiences. We create WebAR campaigns using 8th Wall, Zappar, AR.js, and custom web technologies that work across mobile devices without native applications.
Our WebAR solutions include QR-triggered experiences, social media filters, virtual try-on features, and location-aware AR content. We optimize for performance across devices and integrate with analytics platforms.
Interactive Installation Development
For experiential marketing agencies and brands creating physical activations, we provide the technical production services needed to bring ambitious installations to life. Our expertise spans projection mapping, Arduino programming, TouchDesigner installations, interactive LED displays, and motion tracking.
We develop custom software for retail environments, museum exhibits, trade show installations, and brand experience centers. From gesture-controlled displays to multi-screen synchronized content, we handle hardware and software integration.
Custom Software Development
Beyond AR and VR, we build bespoke web applications, mobile apps, and desktop software solutions tailored to specific business requirements. Our full-stack development team works with React, Laravel, Node.js, and Python to create data visualization tools, booking systems, content management platforms, and API integrations.
Technical Agency Partnerships
For creative agencies lacking in-house technical expertise, we serve as your technical production partner—translating creative concepts into technical specifications, managing development workflows, and delivering production-ready solutions on schedule. We bridge the gap between creative vision and technical execution, providing realistic scoping, risk assessment, and agile development processes.
Our collaborative approach means we work as an extension of your team, attending client meetings, providing technical consultation during pitches, and offering ongoing support after launch.
Our Approach
Every project begins with a technical discovery phase where we assess feasibility, identify optimal platforms, and outline development requirements. We believe in transparent communication, detailed documentation, and iterative development that incorporates client feedback.
Industries Served
Healthcare providers implementing VR therapy, educational institutions developing interactive learning tools, retail brands creating AR product experiences, and hospitality businesses enhancing guest experiences. We also partner with experiential marketing agencies across the UK.
Technologies & Standards
We develop using industry-standard platforms: Unity for VR/AR, Unreal Engine for high-fidelity visualization, Three.js for web-based 3D, and native iOS/Android development. All projects comply with WCAG accessibility guidelines, GDPR, and App Store guidelines.
Ready to explore how immersive technology can enhance your business or client projects? Let's discuss your requirements and develop a technical approach that delivers results.