VR That Goes Beyond Training
Virtual reality is no longer limited to gaming and training simulations. Brands use VR for product launches and showroom experiences. Property developers use it to sell off-plan. Retailers use it to extend physical experiences digitally. Therapists use it to treat anxiety and phobia. If there's a compelling reason for someone to experience something in an immersive environment, we can build it.
Looking for VR training solutions specifically? We have a dedicated service for workplace safety, skills, and compliance training. See VR Training Solutions →
VR Brand Experiences & Events
Immersive brand activations for product launches, trade shows, experiential campaigns, and permanent brand experience centres. We create VR environments that put audiences inside your brand world—product demonstrations, brand history, behind-the-scenes storytelling, and interactive showcases that leave a lasting impression.
Product Visualisation & Configurators
Let customers experience products at full scale before they exist. VR configurators for automotive, furniture, manufacturing equipment, and consumer goods allow users to explore options, customise specifications, and build purchase confidence through immersive interaction rather than static images or renders.
Architectural & Property VR
Virtual walkthroughs that let buyers and investors experience spaces before they're built. We develop off-plan property visualisation, interior design previews, and architectural walkthroughs that accelerate sales cycles, reduce costly change requests, and open properties to remote buyers anywhere in the world.
Retail & Showroom VR
Extend your physical retail presence into VR—virtual showrooms, interactive product demonstrations, and immersive shopping environments that operate beyond store hours and geographic limitations. Particularly effective for high-value or large-format products where physical display is impractical.
Therapy & Wellbeing Applications
Evidence-based VR applications for anxiety, phobia treatment, pain management, and rehabilitation. We work with healthcare providers, therapists, and wellbeing platforms to build clinically grounded VR tools—exposure therapy environments, guided relaxation experiences, and distraction therapy for medical procedures.
VR for Creative Agencies
We act as the technical VR production partner for agencies who win immersive briefs but don't build in-house. White-label Unity development, pitch feasibility support, and on-site delivery—under your name if needed. Any VR brief, any sector, any platform. How agency partnerships work →
Not Sure Which VR Approach Fits Your Brief?
VR projects vary enormously in scope, platform, and budget. We offer free feasibility consultations to help you understand what's achievable, which platform makes sense, and what a realistic budget looks like—before any commitment.
Book a free VR feasibility consultation →How a VR Project Works
Most VR builds follow three stages. We keep the process transparent so decisions are made collaboratively and there are no surprises at delivery.
Discovery & Scoping
We start with a free consultation to understand your objectives, audience, platform preferences, and budget. We'll recommend the right approach—standalone headset, PC VR, or desktop—and return a fixed-price quote within 48 hours.
Build & Review
We develop in Unity with regular milestone builds so you can review and provide feedback throughout. 3D assets, environments, interactions, and any custom mechanics are all built in-house—no third-party dependencies on your critical path.
Test, Deploy & Support
We test across target devices, handle App Lab or Oculus Store submission if required, and provide deployment support for event or permanent installation contexts. Source files and documentation included on handover.
Typical VR Project Budgets
Budget varies significantly based on environment complexity, interactivity, and platform. Most projects fall into one of these ranges:
Feasibility consultations are always free. We'll give you a clear fixed quote before any work begins.
Why Choose Dagger Interactive for VR Development
Built for business outcomes: We design VR experiences around a clear objective — accelerate a sale, communicate a concept, deliver a therapy outcome, engage an audience. Every build decision serves that purpose, not technical novelty.
Full in-house capability: 3D modelling, environment design, Unity development, interaction design, and hardware integration are all handled internally. No subcontracted 3D work on your critical path, no communication gaps between teams.
Platform-agnostic advice: Meta Quest standalone, PC VR, desktop preview, or mixed reality — we'll recommend the right platform for your audience and context, not the one that's most technically interesting for us.
Agency-ready: For creative agencies bringing VR briefs to clients, we work white-label, attend pitches, and provide technical scoping at proposal stage. Your client relationship stays yours throughout.
VR Technologies & Standards
Development: Unity (primary), Unreal Engine for photorealistic visualisation. Target platforms: Meta Quest 2/3/Pro, HTC Vive, Pico, SteamVR (PCVR), and desktop preview modes for accessibility.
3D & assets: In-house 3D modelling, environment design, and asset optimisation for VR performance targets. We also integrate client-supplied CAD models, architectural files, and existing brand assets.
Standards: All builds optimised to prevent motion sickness (90fps targets, comfort guidelines). GDPR-compliant data handling for any analytics or user data collection. App Store and Meta App Lab submission handled where required.