The Souvenir Problem
A postcard or print is a nice reminder, but it rarely tells the story of the object it depicts. WebAR lets a product carry more: scan a print and an exhibit animates, a guide speaks, or a hidden detail is revealed.
Ideas for Shop Products
Because WebAR runs in a browser, visitors can use it immediately or at home weeks later.
- Prints that animate — bringing artworks or maps to life
- Books with audio — scan a page for a curator talking
- Kids' activity packs — hunts and games linked to the collection
- Gift cards — a short personalised message revealed on scanning
Want to extend the museum visit? We offer free consultations on heritage retail... Let's discuss your shop →
Commercial Upside
The aim is not novelty for its own sake but a reason to buy and a reason to return. Scan data also shows which products and objects draw interest, which can inform stock and exhibition planning.
Content licensing for collection images should be checked early.
How to Begin
Start with a small range of five to ten products linked by one theme. Development typically takes 4-6 weeks and sits in the £5k-£12k range. Agencies serving the heritage sector can use our partnership service to offer this.
