The Lobby Is Your First Pitch
Visitors form an opinion before anyone says hello. A reception area with a considered interactive piece can explain what a business does, welcome clients by name and give waiting guests something worth looking at.
What Works in a Lobby
Lobby installations are seen by the same staff every day and by visitors for a few minutes, so they need to be simple and quietly impressive. Our experiential work often borrows ideas from exhibitions and adapts them for permanent spaces.
- Welcome screens — greet expected visitors and show wayfinding to the right meeting room
- Touch or gesture stories — a short, self-explanatory journey through projects or products
- Ambient data walls — gentle visuals driven by live company information
- Product showcases — rotating 3D models that visitors can turn with a hand or a screen
Planning a reception or lobby display? We offer free consultations on permanent interactive displays... Let's discuss your space →
Designed to Run Unattended
A lobby piece cannot rely on someone restarting it. It needs automatic start-up and shutdown, remote monitoring, sensible cleaning access and content that staff can update without calling a developer.
Plan for the Whole Life of the Piece
Brands change, products change and people tire of a display seen daily. Build in a content refresh plan from the start. If you are a creative agency specifying a lobby for a client, our partnership programme can help scope the technical side.
